Krake Festival 2016-2018

Art direction for Krake Festival between 2016 and 2019. Krake is an annual Berlin based fes­ti­val for chal­leng­ing elec­tronic music. On 2016 they decided to change their image. The following designs are part of the new art direction made by Geso, including video teasers and trailers, but also all graphic elements (posters, flyers, stickers, tickets, merchandising, etc.).

The whole project was developed as an art piece for live visuals purpose, using VDMX for generating audioreactive visuals. From all the experiments and captures (check them at Abyssal I, Abyssal II and Abyssal III) I designed creatures inspired by the deep ocean’s fauna. Krake means octo­pus and the fes­ti­val is organ­ised in a com­pa­ra­ble way: reach­ing out to selected loca­tions dur­ing one week pre­sent­ing the best in elec­tronic music, what­ever style it is. The fes­ti­val is not huge, not expen­sive, does not have big spon­sor­ing deals or four dif­fer­ent colour area passes. It’s just a good and so far suc­cess­ful try to bring back the focus on artists who dare to step off the beaten tracks.

Also included here, you can find the designs for their Geneva editions on 2017 and 2018, as well as the designs for Day 0, an event of live AV shows I co-curated with Krake Festival, and the support of Smoking.

Date:  17 July, 2018
Skills:  Commercial, Graphic Design
Client:  Killekill Records / Krake Festival
Krake Festival 2016-2018 | Art Direction by Geso